About

Heather Graef

After studying graphic design at CCA in San Francisco, I specialized in environmental and interpretive graphic design. Years later I found a niche in brand identity design for emerging businesses and non-profits. Having a lifelong affinity for architectural and interior design, I served as a design associate, working with clients at an upscale furniture retailer from 2022-2023. I'm also an artist and maker and have designed and sold my soft goods collections in the SF Bay Area for over 15 years.

Specialties & skills:

Brand Identity
• Logos
• Business cards & stationery
• Brand labels, tags
• Publications
• Instagram graphic campaigns
• Small business websites

Interiors
• Concept design
• Room planning
• Furniture and decor

Maker
• Pattern design
• Sewing
• Kettle & space dyed yarn
• Crocheting

Signage
• Interpretive graphic design
• Sign graphics
• Artwork production

Art
• Digital photography
• Illustration
• Collage
• Painting

I had the pleasure of working with Heather on wayfinding signage for The Ruth Bancroft Garden. She did a superb job interpreting our concepts to create just what we wanted, and always in a professional and timely manner.
— Charlotte Blome, fmr. Garden Director at Ruth Bancroft Garden

Heather was an exceptional addition... She brought great creative strength and very clever designs. She was able to integrate opposing viewpoints and provide us with excellent direction. I highly recommend her for her talented graphic design.
— Kathleen Aswell, Creative Solutions Marketing Strategies

Thank you so much for coming this morning Heather, I so appreciate your help and support. You're one of the best sales people I've ever worked with...I will sing your praises...
— In-Home Design Services Guest, Pottery Barn

Wow, what a stunning, compelling, and beautifully presented final document. Thank you!
— Donna Garten, Executive Director, Center for Domestic Peace

Heather's output towards our objectives was beyond expectation. She has a unique ability to take a variety of input and conceptualize and respond with many creative [logo design] submissions that were spot on. She is great and a delight to work with.
— Marla Hedlund, Development and Community Relations Manager, Center for Domestic Peace

I have known Heather her entire life. She is an able warrior in the trenches of a major project. She has always been reliable, confident, skilled and inventive.
— John Bulthuis, Ace Design Marin